Evolution of the Video Game Market

Wildan Ali

Abstract


The videogame industry had evolved since its initial appearance, and along with it, so has target market. This study attempts to analyse the trends throughout the years through observation of marketing materials such as printed and video advertisement commercials.

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Copyright (c) 2016 Journal of Game, Game Art, and Gamification



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This work is licensed under a Creative Commons Attribution 4.0 International License.